Squash TV, the Professional Squash Association's pioneering live and on-demand squash internet TV streaming service, will cover both men's and women's action from next week's Australian Open for the first time.
The world's leading men, led by England's world number one Nick Matthew, will compete in the $142,500 Australian Open – the fourth PSA Super Series 2010 event - at the Royal Theatre in Canberra from 10-15 August.
The women will be lead by England's world number two Jenny Duncalf as well as by home favourite and world number three Rachael Grinham in the WISPA Gold event.
Squash TV will cover all 31 matches in the men's event in full, and the women's matches from the quarter-finals onwards. Access details, and schedules of coverage of both events, are available on www.psasquashtv.com
"Since the launch of SquashTV in January of this year we have being delighted with the response," said PSA COO Lee Beachill. "To date we have had close to 250,000 video views enjoyed by thousands of squash fans from over 160 countries worldwide.
"We are delighted to be streaming women’s matches for the first time from this year’s Australian Open and we look forward to working with WISPA on future events delivering high quality streaming of men’s and women’s professional squash around the world."
WISPA President Natalie Grainger added: "WISPA is delighted to team up with PSA at the Australian Open to bring fans all the squash action live from down under. This is the first event we will broadcast together. We look forward to developing our relationship further and bringing live coverage of men's and women's squash at major events."
The 2010 Australian Open is the biggest men's squash tournament to be held in Australia since the 1991 World Open in Adelaide, and the biggest women's since Women's World Open in 1997 in Melbourne.
Domestic interest in the men's event will be led by former world number one and 2008 champion David Palmer – the distinguished 34-year-old from New South Wales who this month celebrated 10 unbroken years in the world's top ten.
In the women's event Kasey Brown, the world number 10 from Sydney, and world number three Rachael Grinham, the former World Open and British Open Champion from Toowoomba, are serious contenders for winning the Australian title.